Web Optimization Startup Yottaa Releases Updated ... - BostInno

Local web optimization startup Yottaa has released version 2.0 of its product today, according to a release from the company this morning. The big news here is that the company is moving from website optimization into the world of mobile applications, as well.

Yottaa is aiming to provide comprehensive monitoring and optimization services for smaller customers who can?t afford more expensive options and lack the time and know how to deal with manual optimization.

All this comes four months since the company raised a cool $9 million in Series B funding.?For more, check out the release below:

Yottaa Simplifies Web Optimization for Websites of All Sizes with Latest Generation of its Web Performance Monitoring and Acceleration Service

Yottaa 2.0 All-In-One-Service Delivers Speed, Scale and Security; Features QuickTune? technology for closed-loop optimization, interactive visualization and more

Boston ? September 17, 2012 ? Yottaa, Inc., the cloud performance and security company, announced today Yottaa 2.0, the latest generation of its cloud-based website service. Featuring two new web services, Yottaa Optimizer 2.0 and Yottaa Site Monitor 2.0, Yottaa 2.0 is an all-in-one service that gives any business the power to easily and cost-effectively optimize its site for performance, availability, scale and security.

Yottaa 2.0 Levels the Playing Field

?Our new release enables any company to deliver a great online experience to consumers everywhere, on any device, on any platform,? said Coach Wei, CEO, Yottaa. ?Up until now, only Internet superpowers like Google and Facebook have had the resources to build and manage world-class performance, reliability and security for their web sites. This changes with Yottaa 2.0 ? now any business can have reliable speed, Google-level scale, and protection from annoying bots and hackers.?

?There is a significant market opportunity today among small- to mid-sized businesses looking for enterprise-grade web performance, availability, scalability and security at an affordable price point,? said Dan Rayburn, principal analyst, Frost & Sullivan. ?Yottaa is in a good position to penetrate this market with its website optimization services.?

Yottaa Optimizer 2.0 Delivers ?Best of Both Worlds? with QuickTune?

In the past, teams deploying site optimization services have had to choose between ease-of-use and complete control. Traditionally, automatic optimizations ? while simple to deploy ? stick to conservative techniques that must be ?safe? and guaranteed to not ?break? a site. As a result, they are limited in flexibility and ignore the unique requirements of each site.

Manual optimization techniques, conversely, offer unlimited flexibility and a significant payoff, but require considerable effort by a world-class performance engineering team. This option is great for large sites with solid engineering teams, but out of reach for the majority of small- to medium-sized business users.

Yottaa has simplified this decision making process. ?Yottaa Optimizer 2.0 features QuickTune TM technology that offers both automatic, ultra-safe default settings and new closed-loop optimization capabilities. QuickTune combines optimization, testing and visual analysis features that put high-end web performance optimization capabilities in the hands of any capable web team. Features of Yottaa Optimizer 2.0 with QuickTune technology include:

• A rules engine and Rule Wizard to fine-tune performance optimization settings;
• Tight integration with Yottaa Site Monitor and Website Test to detect and diagnose performance issues, tune optimization settings, and evaluate the performance impact of your changes within a single interface and workflow; and,
• A ?private test? mode that creates a safe ?sandbox? environment for exploring optimization settings prior to deployment.

Yottaa Site Monitor 2.0 Democratizes Application Performance Management

Using real browsers ? including IE, Firefox and Chrome ? and leveraging the global Yottaa network, Yottaa Site Monitor 2.0 brings enterprise-class web performance monitoring capabilities to every business online.

Yottaa Site Monitor gives web operations and marketing teams a handle on site health ? by monitoring availability and performance, providing insight on potential problems and helping them implement a timely resolution. The new features and benefits of Yottaa Site Monitor 2.0 include:

• 24/7 Detection and Alerts: Ensure a site?s availability and minimize service disruptions. Real-time alerts keep the team apprised of any potential issues.
• Real Browser Monitoring: With the most comprehensive browser support in the market (including IE8, IE9, FireFox and Chrome browsers), Yottaa Site Monitor 2.0 provides deep insight into end user experience from different browsers, different locations and different networks. Define performance criteria, monitor key performance metrics for your site and benchmark against your competitors.
• Actionable intelligence: Diagnose problems using Site Monitor?s interactive data analysis and visualizations.

Yottaa Website Test lets web development and operations teams characterize and troubleshoot web and mobile sites and applications. The new feature and benefits of Yottaa Website Test include:

• Real-world Testing: ?Using Yottaa?s global monitoring and testing network, test web applications via real browsers located at many locations around the world, using a variety of last mile network connectivity options, to capture the end user experience.
• Insightful Performance Tuning: Explore every asset?s impact on performance, identify bottlenecks using Yottaa?s interactive waterfall chart, and animate the page loading sequence to see what your users see.
• Sampling Errors Eliminated: Schedule an unlimited number of tests to rigorously measure performance across the myriad of permutations that impact your online business.

Pricing and Availability

Yottaa Optimizer 2.0 and Yottaa Site Monitor 2.0 are available immediately at www.Yottaa.com, with pricing starting at $49/month. ?The Yottaa all-in-one service requires no website code changes or software installs, sets up in minutes, and comes with 24/7 support.

About Yottaa, Inc.

Trusted by over 85,000 websites, Yottaa?s all-in-one web optimization solution delivers speed, scale, security and actionable insight for any website. Our customers enjoy site-wide performance gains, better visitor experience and higher conversions; and protection from service outages, malicious bots and hackers.

For more information visit www.yottaa.com and follow us on Twitter at http://twitter.com/yottaa.

Source: http://bostinno.com/2012/09/17/web-optimization-startup-yottaa-releases-updated-expanded-product/

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